Annual report

Period2024-08-01 → 2025-07-31
Filed2025-10-27
StandardJapan GAAP
ConsolidatedYes
Data checks23 of 23 passed
Key figures · 110
MetricValuePeriodScopeSource row
Revenue¥1.6bn2024-08-01 → 2025-07-31Cons.Net sales
Revenue¥757m2023-08-01 → 2024-07-31Cons.Net sales
Operating income−¥167m2024-08-01 → 2025-07-31Cons.Operating income
Operating income−¥308m2023-08-01 → 2024-07-31Cons.Operating income
Ordinary income−¥169m2024-08-01 → 2025-07-31Cons.Ordinary income
Ordinary income−¥315m2023-08-01 → 2024-07-31Cons.Ordinary income
Profit before tax−¥426m2024-08-01 → 2025-07-31Cons.Income before income taxes
Profit before tax−¥315m2023-08-01 → 2024-07-31Cons.Income before income taxes
Net income (owners)−¥444m2024-08-01 → 2025-07-31Cons.Profit loss attributable to owners of parent
Net income (owners)−¥327m2023-08-01 → 2024-07-31Cons.Profit loss attributable to owners of parent
Net income−¥444m2024-08-01 → 2025-07-31Cons.Profit loss
Net income−¥327m2023-08-01 → 2024-07-31Cons.Profit loss
Total assets¥1.9bnat 2025-07-31Cons.Assets
Total assets¥1.4bnat 2024-07-31Cons.Assets
Total liabilities¥1.2bnat 2025-07-31Cons.Liabilities
Total liabilities¥736mat 2024-07-31Cons.Liabilities
Net assets / equity¥677mat 2025-07-31Cons.Net assets
Net assets / equity¥693mat 2024-07-31Cons.Net assets
Net assets / equity¥643mat 2023-07-31vCons.Net assets
Cash and deposits¥497mat 2025-07-31Cons.Cash and deposits
Cash and deposits¥278mat 2024-07-31Cons.Cash and deposits
Cash & equivalents¥484mat 2025-07-31Cons.Cash and cash equivalents
Cash & equivalents¥278mat 2024-07-31Cons.Cash and cash equivalents
Cash & equivalents¥387mat 2023-07-31vCons.Cash and cash equivalents
Operating cash flow−¥58m2024-08-01 → 2025-07-31Cons.Net cash provided by used in operating activities
Operating cash flow−¥385m2023-08-01 → 2024-07-31Cons.Net cash provided by used in operating activities
Investing cash flow−¥92m2024-08-01 → 2025-07-31Cons.Net cash provided by used in investment activities
Investing cash flow−¥191m2023-08-01 → 2024-07-31Cons.Net cash provided by used in investment activities
Financing cash flow¥356m2024-08-01 → 2025-07-31Cons.Net cash provided by used in financing activities
Financing cash flow¥467m2023-08-01 → 2024-07-31Cons.Net cash provided by used in financing activities
EPS (basic)¥-61.572024-08-01 → 2025-07-31Cons.Basic earnings loss per share (5-year summary)
EPS (basic)¥-48.742023-08-01 → 2024-07-31Cons.Basic earnings loss per share (5-year summary)
Net assets per share¥89.19at 2025-07-31Cons.Net assets per share (5-year summary)
Net assets per share¥100.44at 2024-07-31Cons.Net assets per share (5-year summary)
Equity ratio35.5%at 2025-07-31Cons.Equity to asset ratio (5-year summary)
Equity ratio48.5%at 2024-07-31Cons.Equity to asset ratio (5-year summary)
Employees54at 2025-07-31Cons.Number of employees
Employees47at 2024-07-31Cons.Number of employees
Revenue¥310m2024-08-01 → 2025-07-31StandaloneNet sales
Revenue¥640m2023-08-01 → 2024-07-31StandaloneNet sales
Revenue¥959m2022-08-01 → 2023-07-31vStandaloneNet sales (5-year summary)
Revenue¥844m2021-08-01 → 2022-07-31dStandaloneNet sales (5-year summary)
Revenue¥2.4bn2020-08-01 → 2021-07-31dStandaloneNet sales (5-year summary)
Operating income−¥132m2024-08-01 → 2025-07-31StandaloneOperating income
Operating income−¥203m2023-08-01 → 2024-07-31StandaloneOperating income
Ordinary income−¥135m2024-08-01 → 2025-07-31StandaloneOrdinary income
Ordinary income−¥211m2023-08-01 → 2024-07-31StandaloneOrdinary income
Ordinary income¥167m2022-08-01 → 2023-07-31vStandaloneOrdinary income loss (5-year summary)
Ordinary income−¥67m2021-08-01 → 2022-07-31dStandaloneOrdinary income loss (5-year summary)
Ordinary income¥194m2020-08-01 → 2021-07-31dStandaloneOrdinary income loss (5-year summary)
Profit before tax−¥486m2024-08-01 → 2025-07-31StandaloneIncome before income taxes
Profit before tax−¥211m2023-08-01 → 2024-07-31StandaloneIncome before income taxes
Net income−¥492m2024-08-01 → 2025-07-31StandaloneProfit loss
Net income−¥222m2023-08-01 → 2024-07-31StandaloneProfit loss
Net income¥113m2022-08-01 → 2023-07-31vStandaloneNet income loss (5-year summary)
Net income−¥53m2021-08-01 → 2022-07-31dStandaloneNet income loss (5-year summary)
Net income¥135m2020-08-01 → 2021-07-31dStandaloneNet income loss (5-year summary)
Total assets¥1.2bnat 2025-07-31StandaloneAssets
Total assets¥1.2bnat 2024-07-31StandaloneAssets
Total assets¥1.0bnat 2023-07-31vStandaloneTotal assets (5-year summary)
Total assets¥880mat 2022-07-31dStandaloneTotal assets (5-year summary)
Total assets¥1.0bnat 2021-07-31dStandaloneTotal assets (5-year summary)
Total liabilities¥481mat 2025-07-31StandaloneLiabilities
Total liabilities¥400mat 2024-07-31StandaloneLiabilities
Net assets / equity¥734mat 2025-07-31StandaloneNet assets
Net assets / equity¥797mat 2024-07-31StandaloneNet assets
Net assets / equity¥643mat 2023-07-31vStandaloneNet assets
Net assets / equity¥530mat 2022-07-31dStandaloneNet assets (5-year summary)
Net assets / equity¥583mat 2021-07-31dStandaloneNet assets (5-year summary)
Cash and deposits¥156mat 2025-07-31StandaloneCash and deposits
Cash and deposits¥115mat 2024-07-31StandaloneCash and deposits
Cash & equivalents¥387mat 2023-07-31vStandaloneCash and cash equivalents (5-year summary)
Cash & equivalents¥170mat 2022-07-31dStandaloneCash and cash equivalents (5-year summary)
Cash & equivalents¥544mat 2021-07-31dStandaloneCash and cash equivalents (5-year summary)
Operating cash flow¥264m2022-08-01 → 2023-07-31vStandaloneNet cash provided by used in operating activities (5-year summary)
Operating cash flow−¥66m2021-08-01 → 2022-07-31dStandaloneNet cash provided by used in operating activities (5-year summary)
Operating cash flow−¥6m2020-08-01 → 2021-07-31dStandaloneNet cash provided by used in operating activities (5-year summary)
Investing cash flow−¥45m2022-08-01 → 2023-07-31vStandaloneNet cash provided by used in investing activities (5-year summary)
Investing cash flow−¥307m2021-08-01 → 2022-07-31dStandaloneNet cash provided by used in investing activities (5-year summary)
Investing cash flow−¥63m2020-08-01 → 2021-07-31dStandaloneNet cash provided by used in investing activities (5-year summary)
Financing cash flow−¥2m2022-08-01 → 2023-07-31vStandaloneNet cash provided by used in financing activities (5-year summary)
Financing cash flow−¥2m2021-08-01 → 2022-07-31dStandaloneNet cash provided by used in financing activities (5-year summary)
Financing cash flow−¥10m2020-08-01 → 2021-07-31dStandaloneNet cash provided by used in financing activities (5-year summary)
EPS (basic)¥-68.192024-08-01 → 2025-07-31StandaloneBasic earnings loss per share (5-year summary)
EPS (basic)¥-33.182023-08-01 → 2024-07-31StandaloneBasic earnings loss per share (5-year summary)
EPS (basic)¥18.882022-08-01 → 2023-07-31vStandaloneBasic earnings loss per share (5-year summary)
EPS (basic)¥-8.822021-08-01 → 2022-07-31dStandaloneBasic earnings loss per share (5-year summary)
EPS (basic)¥22.462020-08-01 → 2021-07-31dStandaloneBasic earnings loss per share (5-year summary)
Net assets per share¥96.64at 2025-07-31StandaloneNet assets per share (5-year summary)
Net assets per share¥115.56at 2024-07-31StandaloneNet assets per share (5-year summary)
Net assets per share¥107.21at 2023-07-31vStandaloneNet assets per share (5-year summary)
Net assets per share¥88.29at 2022-07-31dStandaloneNet assets per share (5-year summary)
Net assets per share¥97.11at 2021-07-31dStandaloneNet assets per share (5-year summary)
Equity ratio60.4%at 2025-07-31StandaloneEquity to asset ratio (5-year summary)
Equity ratio66.6%at 2024-07-31StandaloneEquity to asset ratio (5-year summary)
Equity ratio61.4%at 2023-07-31vStandaloneEquity to asset ratio (5-year summary)
Equity ratio60.2%at 2022-07-31dStandaloneEquity to asset ratio (5-year summary)
Equity ratio55.7%at 2021-07-31dStandaloneEquity to asset ratio (5-year summary)
ROE19.3%2022-08-01 → 2023-07-31vStandaloneRate of return on equity (5-year summary)
ROE25.9%2020-08-01 → 2021-07-31dStandaloneRate of return on equity (5-year summary)
Shares issued7,590,916at 2025-07-31StandaloneTotal number of issued shares (5-year summary)
Shares issued3,450,000at 2024-07-31StandaloneTotal number of issued shares (5-year summary)
Shares issued3,000,000at 2023-07-31vStandaloneTotal number of issued shares (5-year summary)
Shares issued3,000,000at 2022-07-31dStandaloneTotal number of issued shares (5-year summary)
Shares issued3,000,000at 2021-07-31dStandaloneTotal number of issued shares (5-year summary)
Employees7at 2025-07-31StandaloneNumber of employees
Employees38at 2024-07-31StandaloneNumber of employees
Employees45at 2023-07-31vStandaloneNumber of employees
Employees45at 2022-07-31dStandaloneNumber of employees
Employees40at 2021-07-31dStandaloneNumber of employees

Periods use the dates stated in the filing. d = earlier-year period dated by calendar; v = that date confirmed by the company's own earlier filing.

Segments · 60
SegmentItemPeriodValue
Reconciling Itemsreconcilingcapex2024-08-01 → 2025-07-31¥764,000
Reconciling Itemsreconcilingdepreciation2024-08-01 → 2025-07-31¥18m
Reconciling Itemsreconcilingrevenue2024-08-01 → 2025-07-31−¥31m
Reconciling Itemsreconcilingrevenue intersegment2024-08-01 → 2025-07-31−¥31m
Reconciling Itemsreconcilingsegment assetsat 2025-07-31¥503m
Reconciling Itemsreconcilingsegment profit2024-08-01 → 2025-07-31−¥100m
D2C Online Shopping Businessreportable segmentcapex2024-08-01 → 2025-07-31¥111,000
D2C Online Shopping Businessreportable segmentdepreciation2024-08-01 → 2025-07-31¥536,000
D2C Online Shopping Businessreportable segmentemployeesat 2025-07-318 pure
D2C Online Shopping Businessreportable segmentrevenue2024-08-01 → 2025-07-31¥219m
D2C Online Shopping Businessreportable segmentrevenue external2024-08-01 → 2025-07-31¥217m
D2C Online Shopping Businessreportable segmentrevenue intersegment2024-08-01 → 2025-07-31¥2m
D2C Online Shopping Businessreportable segmentsegment assetsat 2025-07-31¥115m
D2C Online Shopping Businessreportable segmentsegment profit2024-08-01 → 2025-07-31−¥40m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentcapex2024-08-01 → 2025-07-31¥60m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentdepreciation2024-08-01 → 2025-07-31¥59m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentemployeesat 2025-07-3122 pure
Digital Marketing Support Business For D2C Online Shoppingreportable segmentrevenue2024-08-01 → 2025-07-31¥691m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentrevenue external2024-08-01 → 2025-07-31¥662m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentrevenue intersegment2024-08-01 → 2025-07-31¥29m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentsegment assetsat 2025-07-31¥776m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentsegment profit2024-08-01 → 2025-07-31−¥103m
Global Information And Communications Business Reportable Segment Memberreportable segmentcapex2024-08-01 → 2025-07-31¥18m
Global Information And Communications Business Reportable Segment Memberreportable segmentdepreciation2024-08-01 → 2025-07-31¥8m
Global Information And Communications Business Reportable Segment Memberreportable segmentemployeesat 2025-07-3117 pure
Global Information And Communications Business Reportable Segment Memberreportable segmentrevenue2024-08-01 → 2025-07-31¥688m
Global Information And Communications Business Reportable Segment Memberreportable segmentrevenue external2024-08-01 → 2025-07-31¥688m
Global Information And Communications Business Reportable Segment Memberreportable segmentrevenue intersegment2024-08-01 → 2025-07-31¥176,000
Global Information And Communications Business Reportable Segment Memberreportable segmentsegment assetsat 2025-07-31¥513m
Global Information And Communications Business Reportable Segment Memberreportable segmentsegment profit2024-08-01 → 2025-07-31¥76m
—segment totalemployeesat 2025-07-3147 pure
Total Of Reportable Segments And Otherssegment totalcapex2024-08-01 → 2025-07-31¥78m
Total Of Reportable Segments And Otherssegment totaldepreciation2024-08-01 → 2025-07-31¥68m
Total Of Reportable Segments And Otherssegment totalrevenue2024-08-01 → 2025-07-31¥1.6bn
Total Of Reportable Segments And Otherssegment totalrevenue external2024-08-01 → 2025-07-31¥1.6bn
Total Of Reportable Segments And Otherssegment totalrevenue intersegment2024-08-01 → 2025-07-31¥31m
Total Of Reportable Segments And Otherssegment totalsegment assetsat 2025-07-31¥1.4bn
Total Of Reportable Segments And Otherssegment totalsegment profit2024-08-01 → 2025-07-31−¥67m
Reconciling Itemsreconcilingrevenue2023-08-01 → 2024-07-31−¥19m
Reconciling Itemsreconcilingrevenue intersegment2023-08-01 → 2024-07-31−¥19m
D2C Online Shopping Businessreportable segmentcapex2023-08-01 → 2024-07-31¥617,000
D2C Online Shopping Businessreportable segmentdepreciation2023-08-01 → 2024-07-31¥181,000
D2C Online Shopping Businessreportable segmentrevenue2023-08-01 → 2024-07-31¥82m
D2C Online Shopping Businessreportable segmentrevenue external2023-08-01 → 2024-07-31¥82m
D2C Online Shopping Businessreportable segmentsegment assetsat 2024-07-31¥157m
D2C Online Shopping Businessreportable segmentsegment profit2023-08-01 → 2024-07-31¥3m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentcapex2023-08-01 → 2024-07-31¥141m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentdepreciation2023-08-01 → 2024-07-31¥69m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentrevenue2023-08-01 → 2024-07-31¥694m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentrevenue external2023-08-01 → 2024-07-31¥675m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentrevenue intersegment2023-08-01 → 2024-07-31¥19m
Digital Marketing Support Business For D2C Online Shoppingreportable segmentsegment assetsat 2024-07-31¥1.3bn
Digital Marketing Support Business For D2C Online Shoppingreportable segmentsegment profit2023-08-01 → 2024-07-31−¥311m
Total Of Reportable Segments And Otherssegment totalcapex2023-08-01 → 2024-07-31¥142m
Total Of Reportable Segments And Otherssegment totaldepreciation2023-08-01 → 2024-07-31¥69m
Total Of Reportable Segments And Otherssegment totalrevenue2023-08-01 → 2024-07-31¥776m
Total Of Reportable Segments And Otherssegment totalrevenue external2023-08-01 → 2024-07-31¥757m
Total Of Reportable Segments And Otherssegment totalrevenue intersegment2023-08-01 → 2024-07-31¥19m
Total Of Reportable Segments And Otherssegment totalsegment assetsat 2024-07-31¥1.4bn
Total Of Reportable Segments And Otherssegment totalsegment profit2023-08-01 → 2024-07-31−¥308m

Segment names come from EDINET member IDs; not yet mapped to a common taxonomy.

All source rows · 1,252
ItemContextValueUnit
Increase decrease in notes and accounts payable trade ope cfPrior1YearDuration-151399000JPY
Increase decrease in notes and accounts payable trade ope cfCurrentYearDuration38200000JPY
Increase decrease in accounts payable other ope cfPrior1YearDuration8126000JPY
Increase decrease in accounts payable other ope cfCurrentYearDuration-19085000JPY
Increase decrease in contract liabilities ope cfPrior1YearDuration5017000JPY
Increase decrease in contract liabilities ope cfCurrentYearDuration72388000JPY
Other net ope cfPrior1YearDuration-107578000JPY
Other net ope cfCurrentYearDuration-17375000JPY
Subtotal ope cfPrior1YearDuration-307157000JPY
Subtotal ope cfCurrentYearDuration-67274000JPY
Interest and dividends income received ope cf inv cfPrior1YearDuration6000JPY
Interest and dividends income received ope cf inv cfCurrentYearDuration1661000JPY
Interest expenses paid ope cf fin cfPrior1YearDuration-2083000JPY
Interest expenses paid ope cf fin cfCurrentYearDuration-10260000JPY
Income taxes paid refund ope cfPrior1YearDuration-75694000JPY
Income taxes paid refund ope cfCurrentYearDuration17630000JPY
Net cash provided by used in operating activitiesPrior1YearDuration-384929000JPY
Net cash provided by used in operating activitiesCurrentYearDuration-58242000JPY
Purchase of property plant and equipment inv cfPrior1YearDuration-533000JPY
Purchase of property plant and equipment inv cfCurrentYearDuration-9722000JPY
Purchase of intangible assets inv cfPrior1YearDuration-124161000JPY
Purchase of intangible assets inv cfCurrentYearDuration-76905000JPY
Purchase of investment securities inv cfPrior1YearDuration-100000000JPY
Purchase of investment securities inv cfCurrentYearDuration-40000000JPY
Proceeds from purchase of investments in subsidiaries resulting in change in scope of consolidation inv cfPrior1YearDuration109289000JPY
Proceeds from purchase of investments in subsidiaries resulting in change in scope of consolidation inv cfCurrentYearDuration36008000JPY
Payments for transfer of business2 inv cfPrior1YearDuration-80000000JPY
Payments for transfer of business2 inv cfCurrentYearDuration-JPY
Other net inv cfPrior1YearDuration4733000JPY
Other net inv cfCurrentYearDuration-1821000JPY
Net cash provided by used in investment activitiesPrior1YearDuration-190672000JPY
Net cash provided by used in investment activitiesCurrentYearDuration-92440000JPY
Proceeds from long term loans payable fin cfPrior1YearDuration150000000JPY
Proceeds from long term loans payable fin cfCurrentYearDuration-JPY
Repayment of long term loans payable fin cfPrior1YearDuration-43206000JPY
Repayment of long term loans payable fin cfCurrentYearDuration-114322000JPY
Net increase decrease in short term loans payable fin cfPrior1YearDuration-JPY
Net increase decrease in short term loans payable fin cfCurrentYearDuration50000000JPY
Repayments of lease obligations fin cfPrior1YearDuration-2112000JPY
Repayments of lease obligations fin cfCurrentYearDuration-1858000JPY
Proceeds from issuance of common stock fin cfPrior1YearDuration376740000JPY
Proceeds from issuance of common stock fin cfCurrentYearDuration417907000JPY
Payments of listing expenses fin cfPrior1YearDuration-14738000JPY
Payments of listing expenses fin cfCurrentYearDuration-JPY
Other net fin cfPrior1YearDuration-JPY
Other net fin cfCurrentYearDuration4602000JPY
Net cash provided by used in financing activitiesPrior1YearDuration466683000JPY
Net cash provided by used in financing activitiesCurrentYearDuration356328000JPY
Effect of exchange rate change on cash and cash equivalentsPrior1YearDuration-JPY
Effect of exchange rate change on cash and cash equivalentsCurrentYearDuration-3000JPY

Every row of the EDINET CSV. Item names are the XBRL element names; filed text is kept in its original Japanese. Filed text is available on Plus and Pro.

Data checks · 23 of 23 passed
balance sheet identityconsolidated 2024-07-31pass
balance sheet identityconsolidated 2025-07-31pass
balance sheet identitynon_consolidated 2024-07-31pass rounding
balance sheet identitynon_consolidated 2025-07-31pass
dei present pass
period resolution pass
statement vs summary · net assetsconsolidated 2024-07-31pass
statement vs summary · net assetsconsolidated 2025-07-31pass
statement vs summary · net assetsnon_consolidated 2023-07-31pass
statement vs summary · net assetsnon_consolidated 2024-07-31pass
statement vs summary · net assetsnon_consolidated 2025-07-31pass
statement vs summary · net income attributable to parentconsolidated 2023-08-01/2024-07-31pass
statement vs summary · net income attributable to parentconsolidated 2024-08-01/2025-07-31pass
statement vs summary · operating cash flowconsolidated 2023-08-01/2024-07-31pass
statement vs summary · operating cash flowconsolidated 2024-08-01/2025-07-31pass
statement vs summary · revenueconsolidated 2023-08-01/2024-07-31pass
statement vs summary · revenueconsolidated 2024-08-01/2025-07-31pass
statement vs summary · revenuenon_consolidated 2023-08-01/2024-07-31pass
statement vs summary · revenuenon_consolidated 2024-08-01/2025-07-31pass
statement vs summary · total assetsconsolidated 2024-07-31pass
statement vs summary · total assetsconsolidated 2025-07-31pass
statement vs summary · total assetsnon_consolidated 2024-07-31pass
statement vs summary · total assetsnon_consolidated 2025-07-31pass